Kirsty Mawhinney
Kirsty is a beauty and skincare evangelist, having spent the last 25 years developing her craft of educational and marketing communication targeted to the skincare and beauty sector. Kirsty now consults through her business Skin Insight. Skin Insight offers a full range of services, providing clients with the latest trends analysis to support strategy and marketing communication.
Skin Insight - ‘Moves people with Beauty’.
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On what drives her in this business, Kirsty said " I believe in a beautiful way of being; communicators [like Kirsty] guide the way, supporting clients in igniting ideas that move their audience in one powerful movement or in a moment by moment over time.”
Having worked for many leading skincare and cosmetic brands, Kirsty has worked her way through the alphabet of beauty from Aveda to REN Clean Skincare. Kirsty provides training, contributes to white papers, product development and sales & brand ambassador relationships with KOL’s within skincare and HCP communities.
A wellbeing, beauty and skincare evangelist and environmental activists. Kirsty is passionate about sustainability having completed the Circular economy and suitability strategies course in May 2021 through Cambridge University Judge Business School. Kirsty is on the advisory committee of the Sustainable Beauty Coalition part of the British Beauty Council.
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Kirsty contributes her fantastic experience to CCUK, especially in the areas of communications and networking.